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LIPREVATO

• Brand strategy

• Brand design

• Packaging

• Visual guide for social media content (+ editable templates on Canva)

With extensive experience in the area of phonoesthetics, Livia Prevato has, in addition to a space dedicated to service and groups of online classes totaling +8 thousand customers, a private brand of natural and vegan dermocosmetics of its own creation that includes the multifunctional skin food serum LIVOIL.

We created the "naturally young" tagline to endorse the brand's purpose that encompasses all services and products and guided the creation of the visual identity based on the pillars of empathy, naturalness and empowerment, resulting in a minimalist, feminine and joyful brand. 

The brand's icon is the base element in all institutional materials and represent the union of the natural and emotional, an essential oil drop plus a heart.

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