Premium quality home decor store in Brazil.

"The pleasure of welcoming you at home"

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A study of competition, benchmarks, analysis of target consumers and the brand's DNA was carried out to create a brand that is both sophisticated and empathetic. Underpinning the name, the tagline "nothing feels like home" embraces the brand's concept and delivers its vision.​

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Job delivered:

• Brand strategy (DNA, mission, vision and values)

• Logo design

• Brand book

• Brand presentation (to clients) (layout and copy)

• Stationary store

• Illustrations for social media